Strategic ideal can be defined as a state or an aim one strives to achieve. It is distant, distinct, and desired. It can describe what one wants of oneself, one’s activities or its deliverables, or one’s environment.

strategic IDEAL brings the key concepts and a framework to achieve your strategic ideal through:

• strategy – by addressing what is to be done to achieve strategic ideal while focusing on ideas
• leadership – by addressing by whom strategic ideal is to be achieved while focusing on people
• management – by addressing how strategic ideal is to be achieved while focusing on execution